Widgets, gadgets, and whatchamacallits, are still produced today, but there is a new kind of work happening more and more. Because of the fact that you’re reading a post on a design studio’s blog speaks to the fact that you probably participate in this kind of work. In this new kind of work, tasks are [...]
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Archive | Linchpin RSS feed for this sectionLinchpin: “They speak plainly and with confidence…”
In our pursuit to be the linchpins of the design industry of the Sacramento, CA area, we love hearing we’re on the right track. Seth Godin explains that linchpins are connectors- they connect an idea to reality. Without them connecting the two, without bridging this sometimes gaping chasm, the initiative doesn’t happen. For this reason, [...]
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Linchpin: Passion is Everything
As a team of graphic designers and web developers, we want to stay in the posture of looking ahead and innovating, not simply keeping pace with mediocrity. So again today for lunch, we will share a meal and conversation around Seth Godin’s latest “Linchpin.” It has sparked a new sense of innovation around here, spurring [...]
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